Marketing Management

Marketing Management

MBA-MKT-101 Core Module

Master the fundamentals of marketing strategy, segmentation, targeting, and positioning.

Lessons (5)

1
Marketing Fundamentals & the 4Ps
Video · 40 min
Preview
2
Market Segmentation & Targeting
Video · 50 min
3
Consumer Behavior Analysis
Reading · 35 min
4
Brand Positioning & Strategy
Video · 45 min
5
Marketing Research Methods
Reading · 30 min
Marketing Management
Marketing Management
  • 5 Lessons
  • Marketing & Strategy
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